Additional Details from Soleno Therapeutics:
Dear Members of the PWS Community,
We are so grateful for your response to our recent letter requesting photos for an upcoming opportunity to raise awareness and understanding for the PWS community in Times Square on PWS Awareness Day. The number of beautiful photos and notes we’ve received has been so moving, and we appreciate your trust and partnership so much!
There’s still time if you would like to submit high-resolution photos of yourself or a loved one with PWS. Please submit your photos to Stories@Soleno.Life no later than 2pm PT / 5pm ET on Thursday, April 18, for consideration for use in the Times Square billboard video. You are welcome to continue to send photos after the deadline for potential use on the accompanying PWS Awareness Month website and social media campaign.
Thank you again!
Sincerely,
Kristen Yen
Senior VP, Clinical Operations
Soleno Therapeutics, Inc.
Please download and complete Soleno Therapeutics' Photo Release Form to submit along with your photo.
Original Invitation Letter from Soleno Therapeutics:
Dear Members of the PWS Community,
I hope this letter finds you well. As we approach Prader-Willi Syndrome Awareness Month in May, I am writing to share an exciting opportunity for collaboration with you.
At Soleno Therapeutics, we are dedicated to supporting individuals and families affected by Prader-Willi syndrome (PWS). In recognition of this important month, we have secured a prominent digital billboard space in New York Times Square. This platform presents us with a unique opportunity to celebrate the lives and stories of individuals with PWS, and we would like to extend an invitation for the PWS community to be a part of this initiative.
We are currently seeking high-resolution photos of individuals with Prader-Willi syndrome, which will be featured on the digital billboard. Photos should be emailed to stories@soleno.life. To respect privacy, these photos will be accompanied by first names only. Our aim is to showcase the diversity and strength within the PWS community, spreading awareness and fostering understanding. Please complete the Photo Release form (found at the buttons above) and submit this along with your photos. Depending on the response and the number of photos received, we may not be able to use them all in this digital billboard, but look forward to the opportunity to use these images in future initiatives to continue supporting the PWS community.
Additionally, the message on the digital billboard will encourage people to share their story and words of kindness with the Prader-Willi syndrome community on a website currently under development. These stories will be compiled into a video showcasing these stories of hope and shared on a simple website, reaching a wider audience and amplifying the impact of our message. By sharing these stories, we hope to inspire others and highlight the resilience and positivity that characterize the PWS community.
We understand the importance of sensitivity and respect in sharing personal stories, and we are committed to upholding these values throughout this initiative. If you or someone you know would like to participate or if you have any questions about the project, please don’t hesitate to reach out to us.
Your support in this endeavor would be invaluable, and we look forward to the possibility of collaborating with you.
Thank you for your consideration.
Sincerely,
Kristen Yen
Senior VP, Clinical Operations
Soleno Therapeutics, Inc.
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